Speedway Benefits Announces Speakers and Guests for Inaugural Conference


Speedway Benefits has released its speaker and guest content for their inaugural Promoter’s Conference at PRI-Indy to be held on Friday, December 12, 2014 in Indianapolis, IN. Guests include H.A. ‘Humpy’ Wheeler, Dave Despain, Ken Schrader, David Stremme, Michael Rigsby and Bob Sargent.

CHARLOTTE, NC (December 1, 2014) – Industry experts from all over the motorsports field are gathering for the inaugural Speedway Benefits Promoter’s Conference to be held Friday, December 12, 2014 at the Performance Racing Industry Show – PRI-Indy. Momentum is gaining as reviews from abbreviated content presented at the annual promoters meeting in Portland, OR’s Western Auto Racing Promoters Association (WARPA) come in.

This was one of the best WARPA promoter’s meetings I’ve ever been to. Trip’s sponsorship presentation was very informative and taught us how to speak and present our program in corporate language. I gained more insight into the opportunities from Social Media in 20 minutes with Terri than I’ve had in years in the industry,” said Steve Beitler of Skagit Speedway and Grays Harbor Raceway who attended the WARPA conference recently. “I am looking forward to Speedway Benefits expanding on these topics at PRI-Indy.

Humpy WheelerLed by legendary promoter and keynote speaker, H.A. ‘Humpy’ Wheeler, the Speedway Benefits Promoters Conference will be unlike any ever held, as it will guide promoters and track operators to raise their bottom line by not only showing them what do to, but how to do it.

An all-star panel of speakers has been assembled with a wide variety of backgrounds and perspectives to share their knowledge with the attendees. MAVTV’s, Dave Despain, will serve as the emcee for the event and will also bring a unique insight to the conference.


Sports marketing veteran, Trip Wheeler, will be joined on stage by Batesville Speedway’s Mooney Starr and Charlotte Motor Speedway’s Director of Business Development, Matt Long, who helped guide Bank of America into the motorsports world several years ago. Starr has been one of the most successful promoters in the nation when it comes to attracting sponsors at his facility. This experienced panel will discuss how to secure local sponsorships, a topic critical to the success of our industry.

Todd Adams, who oversaw concessions for SMI Properties, will be joined by Adam Nelson of Meridian Speedway for a special section on maximizing concession profits. Nelson is widely known as one of the ‘concession kings’ in the country. This team will bring practical ideas to even the most experienced promoter, to show how concessions can be a revenue generating machine.

Social Media expert, Terri Marascio, will be joined by Carolina Speedway’s, Clint Elkins, for a can’t miss look at how to use social media to grow revenue. The duo worked hand in hand to develop a social media plan that resulted in monumental growth and results this year. They will share insider secrets to their success in the social media space.

The day will close out with a celebrity round table joining Humpy Wheeler on stage to discuss the state of the sport with an interactive panel discussion.


Ken Schrader will bring along the knowledge of not just being a driver on all three levels of NASCAR but also the perspective as track owner. He is the co-owner of I-55 Speedway in Pevely, MO and Macon Speedway in Macon, IL. Schrader also competes in dirt modified events all over the country.

Michael Rigsby’s DirtonDirt.com has quickly established itself as the ‘go to’ voice of the Dirt Late Model industry. Rigsby annual attends over 150 races per year and is on the cutting edge of the pay per view broadcasts that are now sweeping the nation.

Bob Sargent is widely known as one of, if not the best promoters in the United States. He promotes all types of shows from weekly events at his Macon Speedway to national ARCA and USCAR events all over the Midwest. Sargent’s track preparation programs are legendary.

David Stremme is a veteran racer who makes frequent starts in all top three levels of NASCAR. He returned to his roots and races dirt modifieds and asphalt late models as often as possible. He has also recently started his own chassis company called Lethal Chassis. Stremme has a true passion for short track racing and has been very vocal in leading efforts among unity in race tracks.

The Speedway Benefits Promoters Conference will be held on Friday, December 12 from 10am-5pm at the Indianapolis Convention Center in conjunction with the Performance Racing Industry (PRI) Show. Speedway Benefits members receive a reduced registration rate, and prospective members are welcome to register for the conference or join and receive reduced rate. Registration pricing and information can be found here: http://promotersconference.bpt.me/

Speedway Benefits representatives will also be available for questions and information at Booth # 2962.

For more information contact:
Tori Stapleton
800-935-6859 Ext. 3
Register: http://promotersconference.bpt.me/


Located in Charlotte, NC, Speedway Benefits is a marketing alliance merging the sponsorship negotiating rights and group buying power of the over 1,000 grassroots racetracks throughout the United States and Canada. When consolidated, the group represents approximately 50 million consumers and over $1 trillion in consumer spending and will become the second largest sports property in the United States in attendance. For more information about Speedway Benefits, visit www.speedwaybenefits.com, follow them on Facebook, Twitter (@SPDWYBenefits), LinkedIn, YouTube and Google+, or email info@speedwaybenefits.com.

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